COGNAC DAILY NEWS

MARKETING/DESIGN/CONSUMER TRENDS/INSPIRATIONS Cognac & Brandy News for Consumers & Industry Experts

The Glenlivet Offers a New Scotch Whisky Finished in Ex-Cognac Casks to Cross Over

When I started making cognac finished in ex-casks in 2014, that is ex-Sauternes (Bordeaux’s prestigious desert wine) and ex-Sherry casks (Spanish fortified wine from Jerez south of Spain) I was … Continue reading

May 24, 2018 · Leave a comment

CIROC BRANDY VS

CIROC, the vodka made famous by the rapper Puff Daddy or Diddy, is launching a CIROC Brandy VS to answer its consumers’ interest for brown spirits. Essentially, CIROC VODKA is … Continue reading

May 22, 2018 · Leave a comment

PERNOD RICARD’S WHISKIES FROM INDIA

Pernod – the maker of premium spirits brands, including Chivas Regal and Absolut – has around 1,100 employees in India. Pernod, which follows a July-June calendar year, reported 9% sales … Continue reading

May 22, 2018 · Leave a comment

INSTITUT SUPERIEUR DE FORMATION PAR ALTERNANCE DE RICHEMONT

L’Institut Superieur de Formation par Alternance de Richemont announced the winners of 2018 best products for the Charentes region. 2018 Gold Medal for Cognac XO and above qualities SARL LABLANCHE … Continue reading

May 12, 2018 · Leave a comment

AUCTION FOR 3 WINE BOTTLES DATED FROM 1774

Source: The Guardian Kim Willsher in Paris 10 May 2018   Bottles of wine believed to be among the oldest in the world are to go on sale at auction … Continue reading

May 12, 2018 · Leave a comment

WHY ARE CELEBRITIES GETTING INTO ALCOHOLIC BEVERAGES FOR ANOTHER SOURCE OF INCOME?

Recent sale of George Clooney’s Casamigos tequila to Diageo has stirred a great deal of publicity. The spirits giant spirit company paid US$700m for Casamigos to start with, and Diageo … Continue reading

April 11, 2018 · Leave a comment

BACARDI AND DIAGEO TALK ABOUT LUXURY

Last week, at the 42nd Annual Impact Marketing Seminar, Bacardi North America regional president Pete Carr discussed the group recent acquisition of Patron Spirits for  $5.1-billion, a deal that lifts … Continue reading

March 16, 2018 · Leave a comment